Think about the last piece of print that stopped you. Maybe it was a business card with real weight to it. Maybe a folder handed across a table at a first meeting. Whatever…
Your business card is navy. Your website is closer to royal blue. Your van wrap is somewhere in between. Nobody has said anything yet. But people have noticed. This is how inconsistent branding…
Some of the most recognized brands in any town didn’t get there through a massive ad spend. They got there by showing up the same way, everywhere, for years. That’s the real engine…